ITEC Speaker Announcement
The ITEC Conference held May 18-20th, 2010 in London is Europe’s largest and most established Defense Training and Simulation Conference and Exhibition. ITEC 2010 provides expert insight into the opportunities and challenges driving developments in the Defense Training, Education and Simulation industry, along with hands-on experience of new and proven solutions from world leading defense companies and smaller specialist suppliers. The UK is second to the US in terms of defense training spending and is ideal to play host to Europe’s annual defense training, education and simulation event.
On May 18th, 2010 Ed Heinbockel, President and CEO of Visual Purple will be presenting a session entitled “Embedded Training: Overcoming Challenges to Train the United States Military.” Covered within the session will be the drivers that created and influenced the identification of the need for embedded training and the process employed to produce the simulations. Not for the faint of heart, the harsh realities of a nine month production cycle will be shared along with anecdotes and lessons-learned from both production and client perspectives to include cultural and technical challenges.













