By Ed Heinbockel, President and CEO, Visual Purple, LLC
Are games being taken seriously enough? For one reason or another, often the term ‘serious game’ results in negative stereotypes. But why? Perhaps more often than not simply for the term ‘game’ in the title. But serious games really can prove themselves as providing real learning and training value. In a “serious game,” training and education are the primary goals. Military simulations are among the more well known types of ‘serious games’. Of course there are a variety of serious games that are unrelated to military fields.
What do serious games bring to the table? Active involvement, relevance to the real world, increase in retention rates, the ability to practice and learn complex tasks in a safe environment, engagement of learners and improved performance (to name a few). Serious games offer a value beyond entertainment and are an extremely powerful training tool.
Will corporate America be the next to take on serious games as part of the training mix? With more and more organizations turning to the serious types of learning that actively involve the training, serious games just might be the next big thing (aside from sliced bread of course).